Meta-owned instant messaging app WhatsApp is reportedly working on a new feature called Channels. The feature is a one-to-all tool allowing users to quickly disseminate news to others. 

WhatsApp is working on a new feature called ‘Channels’ which will work as a public broadcasting tool. Users will be able to join channels that they’re interested in and receive useful updates from people they choose to get news from. The feature was earlier rumored to come for Android devices but thanks to the latest WhatsApp beta for iOS 23.8.0.75, it is now known that WhatsApp is working on Channels for iPhone users as well

WhatsApp Channels is a new feature that works as a public broadcasting tool where users can join channels they’re interested in. Unlike individual chats, messages received within a channel will not be end-to-end encrypted because the concept of one-to-many wouldn’t make much sense for channels. However, the end-to-end encryption of private messaging will not be impacted.

Users will have control over which channels they want to subscribe to, and no one else can see whom they follow, regardless of whether they’ve added them as contacts or not. Additionally, people won’t get auto-subscribed to channels as there are no algorithmic recommendations or social graphs pushing content to users that they didn’t choose to see.

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